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Fields BMW Lakeland's Award-Winning Service

As much as we here at Fields BMW Lakeland feel pride for the vehicles we sell, we also feel an immeasurable amount of pride for our award-winning service.  We understand that customers don't just buy cars because the cars are great (even though our BMW models, admittedly, pretty wonderful).  They also buy cars based on the way the dealership treats them.  We feel like we treat our customers pretty well, and that's absolutely?


BMW Adds Yelp to ConnectedDrive

Yelp is a pretty incredible service, as anybody who's ever used it knows.  Instead of counting on the opinion of one stuffy critic to decide where to eat, Yelp users can read reviews from regular ol' people like you and me, and with some businesses offering well over 100 reviews you can actually take the pulse of your fellow customers as a group as opposed to just hearing one person's feelings and rolling?


BMW Magazine Available Now on iPad

Christmas is over now, finally, and so is New Year's, which means we can get back into the non-holiday routine of everyday life.  For a good number of us, that routine will include incorporating into our lives the brand new iPads we got for Christmas, but as can happen with new technology there are plenty rookie users that don't have the slightest idea of what that tech is capable of.  Truth be told?


A Look at the BMW Art Cars

As far as traditions go, BMW's Art Car is one of the cooler ones in the auto world.  Every handful of years for almost four decades, BMW has commissioned a renowned artist to take one of their vehicles and turn it into something artistic.  At first the focus was just on BMW vehicles that appeared in races, but over time that has changed so that now pretty much any of the German automakers' models?


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