Blog Post List

BMW Releases My BMW Remote App

Published Friday, 17 February, 2012 by John Roman. Categories: News.

There are a heck of a lot of apps out there for the iPhone and iPad, but honestly, how many of them really do something useful? Yes, we love the music provided by Pandora and the hours of mindless fun provided by Angry Birds, but are those really practical in improving the quality of our everyday lives?

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BMW Boasts Two Finalists for World Car of the Year

Published Wednesday, 08 February, 2012 by John Roman. Categories: News.

The ten finalists were recently announced for the World Car of the Year award, and, perhaps not surprisingly, BMW models made up two of the ten. While every other model on this list except for Audi (who also had two) has a one-in-ten shot at taking home the accolade, we here at Fields BMW Lakeland are pretty happy with our 20% chance of winning.

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BMW 328i Earns 36 mpg from EPA

Published Sunday, 05 February, 2012 by John Roman. Categories: News.

In 2012, buying a new car isn't as simple as picking the prettiest one, or the fastest one, or even the most luxurious one. Those things certainly play a role in deciding which new model to bring on home, but let's face it; in 2012, there are few things consumers care more about than fuel efficiency.

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Fields BMW Lakeland's Award-Winning Service

Published Monday, 23 January, 2012 by John Roman. Categories: News.

As much as we here at Fields BMW Lakeland feel pride for the vehicles we sell, we also feel an immeasurable amount of pride for our award-winning service. We understand that customers don't just buy cars because the cars are great (even though our BMW models, admittedly, pretty wonderful). They also buy cars based on the way the dealership treats them. We feel like we treat our customers pretty well, and that's absolutely?

BMW Adds Yelp to ConnectedDrive

Published Tuesday, 10 January, 2012 by John Roman. Categories: News.

Yelp is a pretty incredible service, as anybody who's ever used it knows. Instead of counting on the opinion of one stuffy critic to decide where to eat, Yelp users can read reviews from regular ol' people like you and me, and with some businesses offering well over 100 reviews you can actually take the pulse of your fellow customers as a group as opposed to just hearing one person's feelings and rolling?

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BMW Magazine Available Now on iPad

Published Thursday, 05 January, 2012 by John Roman. Categories: News.

Christmas is over now, finally, and so is New Year's, which means we can get back into the non-holiday routine of everyday life. For a good number of us, that routine will include incorporating into our lives the brand new iPads we got for Christmas, but as can happen with new technology there are plenty rookie users that don't have the slightest idea of what that tech is capable of. Truth be told?

A Look at the BMW Art Cars

Published Sunday, 01 January, 2012 by John Roman. Categories: News.

As far as traditions go, BMW's Art Car is one of the cooler ones in the auto world. Every handful of years for almost four decades, BMW has commissioned a renowned artist to take one of their vehicles and turn it into something artistic. At first the focus was just on BMW vehicles that appeared in races, but over time that has changed so that now pretty much any of the German automakers' models?

BMW 3 Series Makes 10Best List... Again

Published Thursday, 15 December, 2011 by John Roman. Categories: News.

Once a year, Car and Driver Magazine puts out a "10Best" list chronicling what it believes are the ten best vehicles on sale in the United States. There are hundreds of lists that come out every year ranking various cars for all sorts of various reasons, but this one is pretty simple in its purpose (find the best cars, period) and very respected because of the publication putting it out there.

BMW Closing in On 2011 Luxury Car Crown

Published Saturday, 10 December, 2011 by John Roman. Categories: News.

With just a month left in 2011, BMW is ridiculously close to taking the luxury car crown for the year. If a 1,600-vehicle lead is enough to stave off Mercedes-Benz, then the victory belongs to BMW. There are those that say that winning isn't everything, but those people clearly don't have their lifeblood hinged on that triumph.

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BMW Plans To Create Energy From Waste in South Africa

Published Monday, 05 December, 2011 by John Roman. Categories: News.

Twenty years ago, nobody would've even considered thinking of something this crazy, mostly because twenty years ago nobody was as concerned with the environment as we are today. Still, a system that recycles rotting waste from a landfill into reusable energy for a BMW manufacturing plant is absolutely genius.

Sometime in 2012, BMW plans to implement exactly this sort of system at their Rosslyn plant in Pretoria, South Africa.

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