Certified CenterAt Fields BMW Lakeland, we know that our customers and BMW fans throughout the world are always watching the brand's movements. After all, when you admire a brand that is so forward-thinking, revolutionary, and all-around exciting, it's difficult to look away.
We're certainly hoping that's the case when it comes to Super Bowl XLIX, when the BMW brand is set to run a 60-second spot supporting its all-electric 2015 BMW i3 model. It's been a long four years since the brand has made an appearance in the high-profile game, and our dealership staff is proud to see the automaker return to air in such a relevant and far-reaching environment.
Be sure to tune into the big game on Sunday, Feb. 1, and don't dally! The brand's spot is set to air during the first quarter of play. Current statistics indicate that approximately one in three Americans will be watching the Super Bowl this year, and the brand is looking forward to the premium spot as an educational and creative opportunity to spread the word on the one-of-a-kind vehicle.
The BMW i3 is the brand's first BMW i vehicle to be built primarily from carbon fiber. After you catch this groundbreaking vehicle on your TV set in just a few weeks, we encourage you to discover what the BMW i3 is all about! Our Lakeland BMW dealership is happy to answer any questions you may have about this vehicle, or better yet set up a test drive! We have a funny feeling that we'll be very busy around Feb. 2, and we hope we have the chance to see you here!