A new year brings along with it many great new opportunities for automakers, drivers and auto dealers alike. One of the most exciting is the opportunity to grow. As the BMW brand continues its journey deeper into 2015, we at Fields BMW Lakeland are looking back at February 2015 as a time of growth, and we continue to celebrate the achievements that have brought us to today.
Last month's sales figures totaled 25,201 units for a 14.5-percent increase over the same month last year, when the brand saw a total of 22,017 unit sales. Sales figures last month were led by the following vehicles:
· The BMW X5 recorded 4,149 unit sales for a 42.5-percent increase over February 2014
· The BMW i3 enjoyed 1,089 unit sales in February 2015
· The BMW 6 Series model line achieved 1,237 unit sales for a 122.1-percent increase over the same month last year
Drivers who sought out pre-owned BMW cars went on to improve the brand's sales figures for February 2015 as well. Pre-owned and Certified Pre-Owned vehicle sales totaled 15,157 units for a 1.3-percent increase over the same month in 2014.
Contact a Lakeland BMW dealer to schedule your test drive and get your new beginning going. We think you will be amazed at how much a new vehicle can change not only your outlook, but also your journeys and your memories. That is, we think that finding your next vehicle is a perfect way to grow into all-new experiences. We hope that we have the opportunity to meet you soon, and we hope you join us as we continue to watch the brand grow, grow, grow!